Today is the day that My Starbucks Rewards goes revenue based, meaning you’re rewarded based on how much you spend at Starbucks, rather than how many transactions you make. Under the new program:
- You earn 2 stars per $1 spent
- Gold status requires 300 stars ($150 worth of spend)
- Gold members need 125 stars for a reward ($62.50 worth of spend)
In terms of program benefits, Green members receive the following perks, which include things like a free birthday drink and free in-store coffee refills:
Gold members receive the following perks (the most significant being that you can redeem your stars towards free drinks and snacks):
In light of the program transition, Starbucks is offering a very generous promotion at the moment. You can earn Starbucks Gold status if you make just one purchase by May 2, 2016. If you’re already a Gold member and make a purchase by that date, you’ll have your status extended by another year.
There’s no registration required for this promotion, and your status should automatically be updated within 48 hours of your eligible purchase.
If you’re not yet a My Starbucks Rewards member, you can register using my link, and you’ll receive a free drink upon signing up and agreeing to receive emails (which you can unsubscribe from). Meanwhile I’ll receive 60 stars (a little bit less than half of a free drink or snack).
If you’d like to refer a friend to My Starbucks Rewards so they can take advantage of this offer as well, you can refer them at refer.starbucks.com, by entering both your email address and their email address (or you can simply share a link through social channels).
Even if you’re not a super frequent Starbucks visitor, this is a great promotion you should absolutely take advantage of. Just make a single purchase at Starbucks by May 2 and you’ll receive Gold status for a year. If you’re not yet a My Starbucks Rewards member, you can even get a free drink upon registering, and you’ll still get Gold status after your first purchase.
(Tip of the hat to Heels First Travel)