LifeMiles 125% Cyber Monday Buy Miles Bonus

Between November 19 and December 19, 2014, Avianca LifeMiles is offering a 100% bonus on purchased miles. I wrote about that promotion before, which seems to be the “standard” promotion for purchasing miles. They seem to offer it three times per year, along with a similar 100% bonus promotion on shared miles three times per year, for a total of six promotions per year.

The cost to purchase miles under this scheme is 1.65 cents per mile (it increased by 10% as of September 30, as it was previously 1.5 cents per mile).

Anyway, it looks like LifeMiles is running a Cyber Monday promotion, whereby they’re offering a 125% bonus on purchased miles.


This brings down the cost per generated mile to ~1.47 cents per mile. This is the lowest publicly available price I’ve ever seen on purchased LifeMiles. As usual, you can purchase a maximum of 150,000 LifeMiles per calendar year.


I don’t actually see any terms associated with this offer, as it’s not advertised anywhere, but rather the 125% bonus just auto-populates when you go to the buy miles page. So I’m not sure if this is only valid today, or if it’s valid beyond that. If you want to take advantage of the offer, I’d definitely do so today to be on the safe side, though.

Unfortunately this still probably isn’t a rate at which I’d speculatively purchase LifeMiles. AviancaTaca devalued their award chart in October, and while they’re still the best option for Star Alliance award redemptions in many markets, their award chart isn’t as lucrative as it used to be.

Redeem Avianca LifeMiles for Asiana A380 first class

As I’ve mentioned in the past, LifeMiles are simultaneously my favorite and least favorite mileage currency. The things I love about LifeMiles include:

And then there are things I hate with a passion about LifeMiles:

  • Their call center is horrible, so if your redemption requires servicing over the phone, you might as well forget about it
  • They don’t allow mixed cabin awards, meaning if you book a business class award all segments have to be in business class

I’d suggest checking out my previous post about purchasing LifeMiles for more context on whether this promotion makes sense for you or not.

Do you plan on taking advantage of LifeMiles 125% bonus Cyber Monday deal?


  1. Just my luck, I bought 100k lifemiles 2 days ago.

    Just bought 50k more today. Probably more than I need given that you can buy miles cheap at the time of booking.

    I’ve heard that the call center is bad; how good is the website (for complex itineraries, finding partner awards, etc.)? Does Avianca have routing restrictions, restrictions on number of segments, etc.? Could the call center conceivably put together a 3-4 segment one way routing, or is that a lost cause?

    Their award chart is similar to the devalued United chart, and I think 1.4 – 1.7 cents per mile is good value.

  2. Hey Lucky,

    As you pointed out this is the cheapest lifemiles will go(after devaluation) and also keeping in mind that we probably aren’t going to see another USDM 100% Buy/Share promo, thus at which rate would you still speculative buy miles?

  3. @ gavinmac — The website sucks, and typically if you can’t book it there then the call center can’t book it either. Routing rules are generous if number of segments is limited, and if you keep connections under six hours.

  4. Lucky,

    If i never signed up for Lifemiles, and i do so today, is there a grace period that i have to wait before purchasing?

  5. I think I’ll have to pass on this offer. I can never find the awards I’m looking for. It’s tough playing the miles/points game when you only have one specific destination as your goal and that destination is the hardest to get to on miles!!

  6. i can’t decide about this one… it is a decent price… but we can’t even book Austrian JFK-VIE with this…

  7. @ mk — Did you just sign up for LifeMiles? If you were a member prior to when the promotion started, you should see the promotional price automatically listed when you go to make your purchase.

  8. Each person has a different experience, but i’ve been lucky on using their web site to book several trips on Eva Royal Laurel (business) and a UA CTU->SFO spanning 4 months.

    “Their award chart is similar to the devalued United chart” – more info ?

  9. Lucky,

    You said that their call center is horrible and their website is suck. So, how do you redeem their mile to award ticket?

  10. @ DJ — For what it’s worth I think the LifeMiles award chart is substantially better than the MileagePlus one, at least for travel on Star Alliance carriers.

  11. @ Kittipong — To be clear, their website sucks for complex routings. But for straightforward routings their website is great. I redeem LifeMiles mostly for nonstop or one stop routings, in which case the website works just fine.

  12. Lucky,

    Thanks for your answer. Now, after addict to your blog, I am thinking about to purchase mile for redeem ticket. (^_^)

  13. Interestingly, as well as the 125% bonus, I also got an extra 5000 bonus miles added to my account separately after the purchase. Nice!

  14. Notice that the payment page only describes a payment of $2178 for 66,000 miles but no mention of the bonus miles – is it safe to go ahead or should the bonus miles also be reflected on the payment page?

  15. Looks like everyone who purchased miles on the cyber Monday promo all got extra 5000 miles bonus on top of the 125%. Even for those who already purchased 150k miles this year were able to buy up to 40000 + 50000 bonus = 90000. Then add 5000 mile bonus on top.

  16. I got the 5000 extra miles and then they removed those 5000 miles as a “redemption” the following day… Did this happen to anyone else? I want them back!

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