Lufthansa Miles & More Miles For The Economist Subscription

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The Economist is back with a great bonus for new subscriptions through September 30, 2014. They’re offering up to 10,000 Lufthansa Miles & More miles for a new subscription. This is almost identical to the promotion they offered earlier this year.


There are three options based on whether you want a print subscription, digital subscription, or print and digital subscription, as follows:

  • 10,000 Bonus Miles & More Miles for $160 Print + Digital Subscription
  • 7,500 bonus Miles & More Miles for $127 Print Subscription
  • 7,500 bonus Miles & More Miles for $127 Digital Subscription


To crunch the basic cent per mile numbers on a subscription here:

  • Print + Digital Subscription = 10,000 miles for $160 = 1.6 cents per mile
  • Print Subscription = 7,500 miles for $127 = ~1.7 cents per mile
  • Digital Subscription = 7,500 miles for $127 = ~1.7 cents per mile

In this case the best offer for you depends on how many Lufthansa miles you need, and which subscription is most valuable to you, since the cent per mile ratio isn’t hugely different.

I wouldn’t take advantage of this solely for the miles unless you already have a Miles & More mileage balance. Lufthansa actually recently stopped selling miles altogether, so there aren’t as many ways to easily “top off” an account anymore.

That being said, I know a lot of people have existing mileage balances thanks to the Premier Miles & More® World Mastercard®. The only good way to top off a Miles & More account is with Starwood Preferred Guest points, which are tough to earn aside from the Starwood Preferred Guest® Credit Card from American Express and Starwood Preferred Guest® Business Credit Card from American Express. So this is a great, low cost alternative to topping off an account.

There are definitely some great things about the Miles & More program, like the fact that they have access to Lufthansa first class award space more than 15 days out (while with partners you can typically only book within 15 days of departure).

Bottom line

This is just about the cheapest way to top off a Miles & More account, and it’s even better if you actually value a subscription to The Economist.

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  1. Any idea if we can get the 10K a second time? I did this earlier in the year when it was previously offered.

  2. @ CanesLawMarty — I’ve heard you have to wait six months between earning bonuses, but I can’t personally verify it/find the terms that say so.

  3. If I signed up and cancelled after the points post would I get the pro-rated part of the subscription back?

  4. @Christian – They’ve got a 3 year shelf life. The only ways to get around that are to 1) be elite; or 2) get the Miles & More credit card and make at least one transaction with it per billing cycle.

  5. If you access the web page from Germany, then the price is actually 226€ – which makes this a totally different story…

  6. Then, I have 27.5k. Is it worth it to get to 35k so I can fly business round-trip in the US? How available is that round-trip at the 17.5k milesaver award?

  7. I know this is all about cheap miles, but for what it’s worth, having been a subscriber for a number of years, I highly recommend The Economist as a publication. The title sounds daunting, but it’s really not about economics. It’s a very well-written news magazine that tells you what’s going on all throughout the world. It has been my IFE of choice on many a AVOD-less flight.

  8. Thanks, Ben, as always for some tips about how to earn miles. It’s too bad that Lufthansa expires miles after 36 months, save to be Elite or have their credit card, versus so many other programs that just require a transaction every year or so to keep the account intact.

  9. Thanks, actually time to renew.

    I’ve been listening to The Economist for years. They have an app which contains the stories read out loud – it’s awesome for commutes, workouts, etc.

    Actually I go through an audio edition in a few days. My career is in finance but I enjoy the other content too.

    On that note, if anyone knows of any similar high caliber audio content, I’d love to know. I’ve been looking for something equal to this for some time.

  10. @ Michael — I’d say it is worth it. Availability is the same as you’d have directly through United at the saver level.

  11. The reverse is actually better… if you have a small pool of miles on a USA-based airline* that will never be enough to get you an award ticket or you want to extend expiration date of a large haul, you can exchange miles for a subscription at

    Economist print subscription / 3200 miles / $127 cost = 4.0cpm value
    Economist digital subscription / 1800 miles / $127 cost = 7.1cpm value
    Both / 5000 miles / $160 cost = 3.2cpm value

    *mile costs posted are for AA, US, UA, DL. Slightly higher mileage cost on AS, NK, F9

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