Starwood has just announced the details of their global 2014 summer promotion, entitled Earn Away Get Away.
Starwood Earn Away Get Away promotion dates
The promotion is valid for stays between May 1 and July 31, 2014. Starwood’s current Bring On The Nights promotion runs through April 30, 2014, so it’s nice that there will be no “gap” between promotions.
Starwood Earn Away Get Away promotion details
Through this promotion, Starwood is offering double base Starpoints on stays at eligible properties, and triple base Starpoints for stays that include a Sunday night (Saturday night in the Middle East).
So this basically means you earn four base Starpoints per dollar spent at eligible properties on stays that don’t include a Sunday (Saturday in the Middle East), while you earn six base Starpoints at eligible properties on stays that do include a Sunday (Saturday in the Middle East).
As usual, as a Starwood Gold or Platinum member you would earn one bonus Starpoint per dollar spent, and you can earn additional bonus points for paying with your Starwood American Express Card.
Starwood Earn Away Get Away promotion non-participating properties
There’s a hefty list of non-participating hotels which have chosen to opt out of this promotion. By my math, there are about 140 hotels on the list. It’s fascinating how in some cities (like New York and Seattle) almost all hotels have chosen to opt out.
Starwood Earn Away Get Away promotion registration
Registration is already open and is required by June 30, 2014, in order to take part in this promotion. Reservations booked prior to registration still qualify for the promotion.
Comparing this promotion to others
Starwood is the first major hotel chain to announce a summer promotion, so we can’t really compare it to other hotel chains.
That being said, lets compare it to the Bring On The Nights promotion they’re running through April 30, 2014. Through that promotion Starwood is offering 2,500 bonus Starpoints for every five eligible nights you stay, up to 10,000 bonus Starpoints and 20 eligible nights. You also get an additional 5,000 bonus Starpoints when you hit 25 eligible nights. So basically if you max out that promotion and stay 25 nights you’d earn a total of 15,000 bonus Starpoints, which comes out to an average of 600 bonus Starpoints per night.
In order to earn the same number of bonus points through the Earn Away Get Away promotion you’d have to spend an average of $300 per night for a stay not including weekends, or $200 per night for a stay including weekends.
The major difference otherwise is that there’s no limit to the number of bonus points you can earn through the Earn Away Get Away promotion, while the Bring On The Nights promotion is capped at 25 nights.
Bottom line on Earn Away Get Away
This isn’t an especially lucrative promotion, and certainly wouldn’t get me to switch any stays to Starwood. Beyond that, it’s always rather frustrating how many hotels opt-out of these promotions.
That being said, no other hotels have announced their global summer promotions yet, so it’s too early to judge for sure.
What do you think of Starwood’s Earn Away Get Away promotion?