The Alaska Airlines Visa seems to be offering an increased sign-up bonus right now of up to 50,000 miles. You earn 25,000 miles upon approval and an additional 25,000 miles after making at least $1,000 in purchases within the first 90 days of the account open date. The annual fee on the card is $75, which isn’t waived the first year.
This offer does technically seem to be targeted, though in practice with Bank of America if you’re approved you typically get the bonus, so I’d feel pretty safe applying even if you weren’t targeted (though that’s not a guarantee). The T&Cs do state this as well:
*Bonus Mile Offer: This one-time promotion is limited to new customers opening an account in response to this offer and is valid for a limited time by invitation only. This offer is not valid for customers that have applied for this product in the last 12 months.
That’s interesting, because historically the Alaska Airlines Visa Card is extremely churnable, and you can apply and be approved every few months. So I don’t know if the above restriction will actually be enforced, or whether that’s just boilerplate language. I probably won’t apply, since I picked up another one of these cards with a 30,000 mile sign-up bonus just last month.
Personally I love the Alaska Airlines Visa and keep multiple of them. Just for having the card you get a $118 companion ticket, and when using it the companion is still eligible for mileage accrual and upgrades. That companion certificate more than justifies the $75 annual fee for me year after year.
Alaska Mileage Plan miles are incredibly valuable for travel on Cathay Pacific and Emirates, as they allow one-way awards on both carriers, and even allow stopovers on one-ways. So this is an offer I’d definitely recommend taking advantage of if you can.
(Tip of the hat to Gary)