The timing on this is funny, because earlier in the week I wrote an article on TravelSort.com about my favorite hotel credit cards. In it I had written the following about Hyatt’s fairly new Chase Visa credit card:
Given how new this card is, it will be interesting to see what they do to retain members. In my opinion they have to do something to incentivize cardholders to keep the card. The sign-up bonus is great, but that’s not doing a whole lot to encourage people to keep the card beyond a year and pay the $75 annual fee for another year.
Well it looks like we have our answer. As reported by Gary, Hyatt has added an annual free night benefit for those that have the Hyatt Chase Visa credit card. Once you hit your anniversary date with the card you’ll be issued a free night voucher good for any category 1-4 hotel.
In theory the category cap scares me, given that this could be a sign of the way Hyatt’s promotions are headed. In the past, for promotions like “Faster Free Nights,” one could redeem free night vouchers at any hotel, regardless of the category. That being said, I’m not reading into this too much. It would be unrealistic for them offer a free night at any hotel annually, given that the annual fee is only $75.
This is a great new benefit and just what Hyatt needed to retain cardholders, in my opinion.