Just a little while ago I speculated about the ratio at which Virgin America points will eventually be converted into Alaska Mileage Plan miles. As I mentioned, I think a 1:2 transfer ratio is too generous, while a 1:1 transfer ratio isn’t generous enough, so to me a 1:1.5 ratio sounds about right.
As I mentioned in the post, Virgin America Elevate is transfer partners with both American Express Membership Rewards and Citi ThankYou, and points transfer at a ratio of two Amex/Citi points per Virgin America Elevate points. Personally I don’t think that represents a very good deal, though it does suggest that Virgin America Elevate points are more valuable than most airline miles (since most of them transfer at a 1:1 ratio).
There’s one other interesting update on that front today — per an email sent out to cardmembers, Citi ThankYou points can no longer be converted into Virgin America Elevate points as of January 22, 2017.