Aeroplan is Air Canada’s spun off loyalty program. Back in the day it was probably my single favorite program to transfer points to (they partner with Amex Membership Rewards and SPG), though after many devaluations, it’s more of a niche program that I only use for a few types of redemptions.
The problem is that Aeroplan is a completely separate company from Air Canada, which is just a horrible situation for an airline’s points program to be in. With a spun off program like this, Aeroplan has little incentive to provide a decent experience for members, since they have a pretty captive audience.
For example, Aeroplan’s hold times are consistently horrible. Horrible. Half the time that I call them I get a message saying that they can’t take my call due to “higher than expected call volume.” This isn’t just the past few weeks, but consistently.