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For the past couple of years, most of IHG’s global hotel promotions have been customized. Everyone gets some type of offer, but different members get targeted for different versions of the offer. The logic is that hotel loyal programs want to generate incremental business, so they’d like to get you to increase the business you’d otherwise give them, rather than just reward you for stays you’d make anyway.
The past several such promotions have been called “Accelerate,” including the promotion that IHG is running at the moment. IHG’s current Accelerate offer runs through August 31, 2017. However, IHG has just announced the details of their next Accelerate offer, valid for stays between September 1 and December 31, 2017. To see the details of your Accelerate offer, log into this page and then register.
My version of the offer is for up to 46,000 bonus points after completing three tasks.
My tasks include the following:
- Stay Once Get 2,000 Bonus Points — 2,000 bonus points (stay once during the promotion period)
- Stay More, Earn More — 10,000 bonus points (stay five nights during the promotion period)
- Spend on your IHG® Rewards Club Select Credit Card — 1,500 bonus points (pay for one stay with your IHG credit card)
- Your Achievement Bonus — 26,500 bonus points (for completing all three offers)
On top of that there are two further offers, unrelated to the achievement bonus:
- Big Apple Bonus — 3,000 bonus points (stay two or more nights at an IHG hotel in New York)
- September Bonus Offer — 3,000 bonus points (stay once in September)
Usually you don’t have to complete all offers to earn the achievement bonus, though in this case I do. This promotion is pretty straightforward — if I stay five nights during the promotion period I’ll earn 40,000 bonus points. If I stay at least once in September, I’ll earn 43,000 bonus points.
I value IHG points at ~0.6 cents each, so to me that’s like a return of ~$250, or $50 per night. That’s a solid return, given than it doesn’t include the points you usually earn, and also given that IHG has many reasonably priced hotels.
This is no doubt a good offer, but I’m not sure it’s enough to get me to complete the challenge.
Early last year I took advantage of the Accelerate offer, where I could earn 55,000 bonus points after a single stay. I stayed one night at the Holiday Inn Helsinki Airport, which earned me more than enough points for a free night at any IHG property in the world. That was awesome! Of course I don’t expect to get a promotion like that every time. 😉
What does your fall IHG Accelerate offer look like?
(Tip of the hat to View from the Wing)