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Through March 12, 2017, FlyingBlue (the frequent flyer program of Air France and KLM) is offering up to a 50% bonus on purchased miles. The bonus is tiered, meaning you get a bigger bonus the more miles you buy, as follows:
- Buy 4,000 to 8,000 miles and get a 30% bonus
- Buy 10,000 to 28,000 miles and get a 40% bonus
- Buy 30,000+ miles and get a 50% bonus
Non-elite members can purchase up to 75,000 miles per calendar year, while elite members can purchase an unlimited number of miles. You can make purchases in increments of 2,000 miles.
If you max out this promotion as a non-elite member you can buy 150,000 miles for 2,750EUR (~2921USD), which is a cost of ~1.95 cents per mile.
Personally that’s not a rate at which I’d speculatively buy miles (I value FlyingBlue miles at ~1.2 cents each), though I’m sure some people will find value in this, especially outside the U.S., where they don’t have access to the same credit card offers. FlyingBlue mileage purchases are processed by points.com. That means if you’re buying miles, it won’t count as an airfare purchase, so you’ll want to use a credit card that helps you maximize the points you earn on everyday spend.
Do keep in mind that if you’re short on FlyingBlue miles, the program is transfer partners with Amex Membership Rewards, Chase Ultimate Rewards, Citi ThankYou, and Starwood Preferred Guest. That means you can transfer points earned on cards like the Chase Sapphire Preferred® Card, Citi Prestige® Card, The Amex EveryDay® Preferred Credit Card from American Express, and Starwood Preferred Guest® Credit Card from American Express, in order to build up your points balance.
I’ve redeemed FlyingBlue miles in the past and think there’s value to be had in the program, especially if you can take advantage of a Promo Award. Air France’s new business class product is great, and they make more award space available to their own FlyingBlue members than to members of partner frequent flyer programs.
(Tip of the hat to Clem)