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JetBlue’s TrueBlue program has a nice promotion at the moment for new members. Those who aren’t yet members of the TrueBlue program can earn 5,000 bonus points if they register, book, and fly by April 16, 2017.
Enrollment and registration is required prior to booking, and either a one-way or roundtrip flight will qualify for this promotion. Bonus points should be posted to your account within 4-6 weeks of the end of the promotion.
Personally I value TrueBlue points at ~1.4 cents each, which means I value those 5,000 points at ~$70. In many cases that’s more than the cost of a one-way ticket, meaning the value of the points you earn can exceed the cost of the ticket. TrueBlue is a revenue based program, meaning the number of points required for a ticket is directly correlated to how much it would cost in cash.
Keep in mind that you can get even more value out of JetBlue travel by having the JetBlue Plus Card. The card offers a great sign-up bonus, 5x points on JetBlue purchases, a free checked bag, 5,000 bonus points on your account anniversary every year, etc.
However, the single best benefit in terms of maximizing your points is that you get a 10% refund on redeemed points. This means that when you redeem 5,000 points, you get 500 points back.
Nowadays it’s rare for airlines to offer an incentive for people to join their loyalty program and take a flight. Therefore 5,000 points after one flight is a big bonus. JetBlue has plenty of one-way tickets that cost less than $70, so it’s quite possible that the value of the points you earn will exceed the cost of the ticket.
(Tip of the hat to Doctor of Credit)