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Last week I first shared the details of Hilton Honors’ newest promotion, called 2K Every Day. While we already knew the details of the promotion at the time, registration hadn’t yet opened. Well, registration is now open for Hilton’s 2K Every Day promotion. You can also find the full FAQs for the promotion here.
The promotion is valid for stays between February 1 and April 30, 2017, so there’s no gap at all between this and Hilton’s last promotion, which ended on January 31. The promotion is valid for stays at all Hilton properties, and you earn 2,000 bonus points per night, with no limits. Bonus points should post 6-8 weeks after eligible stays, and even award stays should qualify towards this promotion, as long as you have an incidental charge on the room.
I value Hilton Honors points at ~0.4 cents each, so to me 2,000 bonus points per night is like an extra return of $8 per night. That’s not half bad, especially when you consider it applies to all hotels.
This is all in addition to the points you usually earn for a stay, and Hilton has among the best earnings rates of any hotel chain for stays.
Members ordinarily earn 10 base points per dollar spent, plus an additional five points if they choose Points & Points as their earnings preference (which most people should be doing). That means base members earn 15 points per dollar spent. This doesn’t include:
- An additional 2.5 points per dollar for being a Gold member, or 5 points per dollar for being a Diamond member
- The points you earn for paying for your stay, like an extra 10 points per dollar for paying with the Citi® Hilton HHonors™ Reserve Card
So a Diamond member paying with the Citi® Hilton HHonors™ Reserve Card would be earning 30 points per dollar spent, plus 2,000 points per night. Obviously the return on spend will vary depending on whether your nightly rates average $70 per night or $500 per night, but I’d say that’s pretty solid.
Hilton’s previous promotion was ridiculously generous, so the 2K Every Day promotion isn’t quite as generous. However, the fact that the promotion is valid at all properties and without limits makes this a solid promotion. Obviously those with lower average room rates will proportionally come out most ahead. Be sure to register now, even if you don’t have immediate plans for a stay. There’s no reason not to.