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Through July 31, 2016, Hyatt Gold Passport is offering a targeted bonus on points. You’ll have to enter your name and Gold Passport number on this page to see what kind of a bonus you’ve been targeted for. I was targeted for up to a 40% bonus on purchased points.
For the version of the promotion I got, the 40% bonus applies to Gold Passport members purchasing at least 5,000 points in one transaction. With a 40% bonus, if you max out the promotion and purchase 55,000 points you’d receive a total of 77,000 Gold Passport points. That would cost you $1,320, which is a rate of ~1.71 cents per Gold Passport point.
How does this stack up to Hyatt’s past promotions on the purchase of points?
- In March 2016, Hyatt offered up to a 30% bonus on the purchase of points
- In November 2015, Hyatt offered up to a 30% bonus on the purchase of points
- In August 2015, Hyatt offered up to a 30% bonus on the purchase of points
- In July 2015, Hyatt offered up to a 40% bonus on the purchase, though it was targeted at elite members
- In May 2015, Hyatt offered up to a 40% bonus on the purchase of points
Assuming you were targeted for a 40% bonus, this is as good as the bonus on purchased points get, as I don’t recall ever seeing a higher bonus (though we have the same bonus in the past).
This promotion is potentially even better if you have the Hyatt Visa Card and can stack this promotion with the 10% discount on redemptions being offered through October 31, 2016.
With a 40% bonus you’re paying ~1.71 cents per point, so by the time you factor in the 10% refund, you’re looking at spending more like ~1.54 cents per point, which is a great deal. Of course keep in mind that the refund only happens retroactively, and only applies for stays through October 31, 2016.
I value Hyatt Gold Passport points at ~1.5 cents each, though they can definitely be redeemed for a lot more than that. I just think that’s a “fair” number. In this case there are some circumstances under which it can be lucrative to purchase points.
At the rate of ~1.71 cents per point, you can purchase enough points for a free night at a Category 7 property for~$510, or a Category 6 property for ~$428 , while paid rates at those hotels are often $1,000+ per night.
For example, the Park Hyatt Maldives is a Category 6 property, and rates are often $1,200+ per night:
You can potentially get even more value out of your points by using Hyatt Points + Cash redemptions.
As a Gold Passport Diamond member, Points + Cash redemptions are especially awesome because:
- Confirmed Diamond suite upgrades can be applied on Points + Cash reservations
- Points + Cash reservations are eligible for elite stay & night accrual, as well as points accrual
- Points + Cash reservations count as qualifying nights for the purposes of promotions
Keep in mind that Hyatt points purchases are processed by points.com, so wouldn’t count as hotel spend for the purposes of your credit card. That means if you buy points you’ll want to use a card that maximizes your return on everyday, non-bonused spend, like the Amex EveryDay® Preferred Credit Card, Starwood Preferred Guest® Credit Card from American Express, Citi® Double Cash Card, Chase Freedom® Unlimited, etc.
As is always the case in this hobby, you should first see how big of a bonus you were targeted for, and then crunch the numbers and see if this promotion works for you. The 40% bonus I was targeted for is among the best I’ve ever seen, and this can potentially be made even better by the 10% refund being offered on redemptions at the moment.
Personally I won’t be taking advantage of this promotion since I have a sizable balance of Hyatt points, though otherwise I’d seriously consider it.
How big of a bonus on purchased Hyatt points were you targeted for?
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