Today Only: Buy Hilton Points For 0.5 Cents Each

Daily Getaways is back this year, which is a five week promotion intended to support US tourism. It offers opportunities to purchase discounted hotel points and travel packages.

Daily-Getaways-2016

I’ve shared my initial thoughts on the packages for sale, including the offers for weeks one and two, and then separately the offers for weeks three, four, and five. Daily Getaways packages go on sale at 1PM ET every weekday, and the more popular packages sell out very quickly, so you’ll want to be fast, if interested.

Today at 1PM ET Daily Getaways will be selling discounted Hilton HHonors points.

Daily-Getaways

Should you buy Hilton HHonors points for 0.5 cents each?

In a few hours Hilton will be selling three types of HHonors points packages, as follows:

  • 100,000 Hilton HHonors points for $500 (160 packages available)
  • 150,000 Hilton HHonors points for $750 (200 packages available)
  • 250,000 Hilton HHonors points for $1,250 (200 packages available)

As you can see, there are a total of 560 packages available. Each HHonors members can purchase one of each package, meaning each member could in theory purchase up to 500,000 points, if they so desired.

As a point of comparison, Hilton does occasionally have promotions where you can purchase points at a discount from them directly. When they do, the highest the bonus gets is 100%, which would translate to 0.5 cents per point. But that’s a rare promotion, and a much more standard bonus promotion would be for a 60-80% bonus.

Hilton-Bonus

So this is as cheap as you’ll be able to buy Hilton points. Personally I value Hilton points at ~0.4 cents each, so this is more than I value them. That being said, the great thing about non-revenue based points currencies is that we can often get outsized value from them.

As a reminder, Hilton has award categories (as you can see there’s quite a bit of variance in each category — HHonors is the closest to being a revenue based hotel program), as follows:

HHonors-Categories

For example, the DoubleTree Beijing is a Category 2 property, meaning a free night redemption costs 10,000 points per night. If you’re buying points that translates to $50 per night, while a paid rate would be $100+.

Doubletree-Beijing

Even on the other end of the spectrum there’s value to be had. For example, the Conrad Maldives is $1,000+ per night in peak season, while a redemption is 95,000 points per night. At a rate of 0.5 cents per point, that’s like paying $475 for a night there.

Conrad-Maldives

To take it a step further, if you stay five nights on points then the fifth night is free, lowering the average nightly cost to 76,000 points. Furthermore, the above cash rates don’t include the 10% service charge and 12% tax, which don’t apply if you’re redeeming points.

To do a direct comparison, if you booked the cheapest advance purchase rate for five nights, here’s the cost:

Conrad-Rate

Or you could pay a total of 380,000 points, which at half a cent each, would cost you $1,900 for the five night stay, or $380 per night.

Given that Hilton jacked up the rate of premium redemptions a few years back I never really considered the value of buying Hilton points for these types of redemptions. But there’s value to be had, in my opinion.

Conrad-Maldives

Bottom line

Everyone values points differently, and there will be people who find this to be worthwhile. I’ve typically thought of purchasing Hilton points in terms of lower end redemptions, but as I came up with the above example, I’m almost tempted to buy them. For a five night stay you’d pay an average of 76,000 points per night for your stay at the Conrad Maldives, which is $380 per night. Best of all, that rate isn’t subject to the 22% service charge and tax.

Now the catch is that Hilton doesn’t have many aspirational properties, so the Conrad Maldives in peak season is one of the few cases where you’d come out that far ahead.

Do you plan on purchasing Hilton points for 0.5 cents each?

Comments

  1. What is often forgotten is that with a points buy, hotel tax is not charged. As high as 15% as in NYC, 20% in London.

  2. We are currently staying at the Conrad Maldives on points – 1.14 million points for 15 nights, which would translate to $5700 if all points were bought at 0.5 cents. A great value and I will be buying points again today!

    However, I think your pic is a bit misleading as it shows the most expensive available villa (Sunset Water Villa), starting at around $4600++ (that means +23.2%) a night.
    The only villa you can get for the regular points rate (95k) is the Beach Villa – from there you can negotiate your price for an upgrade to one of the Overwater Villa types, but it won’t be cheap.

  3. Another great redemption is the Hampton Inn Centro Historico in Mexico City where you can get a suite for only 10,000/night or $40/night for a 5 night stay. We were just there last week and it’s a fantastic and historical property.

  4. stayed at cornad b4,even if you all stay on pts and not to upg room type, id say you probably be still spending at minimum 2k for 2 from meals and excursions …spending anytime above 4 or 5 days might bored yourself out.

  5. @David What are you doing in the Maldives for 15 nights, if you doing mind sharing?

    Do you need to have enough points in the HHonors account to book? I see availability for hotels in Toronto before logging in but when I log in, it says it’s not available.

  6. I stayed at the Conrad Maldives last March and as a platinum HHonors member they upgraded me to the Delux beach villa upon check in for free, I was staying on points and two free certs from my Citicard. I used the axon benefit for the other 4 nights to bring the ppn down a bit also (I have both the Amex and citi Hilton cards). it was by far the nicest Hilton I have ever stayed at after many years of earning plat or diamond it almost felt worth eating all those doubletree cookies while business travelling.

  7. Heck no….

    Yes you can get a decent value for China at the low end. And the Maldives at the top, assuming you would otherwise pay those prices. Which I wouldn’t, not even the purchased points price, much less the rack rate price.

    But for mid-range places, including some very acceptable if non-aspirational properties, such as Hampton Inns in Western European large cities, the cost of buying points is at least as high as just paying for the room. And if you do the latter, you get cc points/miles, and hotel points and stays credits. So totally not worth it….

    Not to mention that if you buy points today, you may well find the property you intended to book bumped to a higher points category tomorrow.

  8. @David W: I’m here on vacation with my family – relaxing, spending time with the little one, snorkeling, eating and sleeping is about the summary of our days here 🙂

    And yes, you can check availability while logged out. Once you are logged in, you need to have the amount of points needed for the reservation (minus the amount of points HH is willing to sell you if you are missing some).

  9. These deals are a waste of time. You need to also factor in your time and energy in making sure you are by the computer at precisely 1pm when they go live, then playing the roulette to gamble to see if you successfully get a package. Add that to the fact that more often then not I can get a hotel for less then .5 cents per point. So I would rather have cash and a choice.

  10. This time, they sold out within the first hour. I was at my computer at 1:06 ET and all packages were already “held”. I managed to get 150k at 1:18 ET and then 250k at 1:30 ET, then gave up on the 100k 10 minutes later.

  11. For those who missed out yesterday, Hilton is selling points directly with 100% bonus again until June, 3. Max. 160k for $800.

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