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Starwood sometimes has member only “Exclusive Offers,” which are generally targeted. While Starwood has a global promotion through April 30, and has already shared the details of their next global promotion, they sometimes have promotions on top of that.
I just received an email from Starwood with the subject line “Elevating Your Status Just Got Easier.”
Based on the picture they used in the email I received, I figured this was some promotion between Starwood and Uber, since it’s the same picture they use for that partnership.
When I opened the promotion page, it indicated that I can earn double elite qualifying nights and stays for all Starwood stays between April 1 and June 30, 2016. Registration is required, though the catch is that only stays after registering qualify (which makes me wonder why they’re emailing me about the promotion more than two weeks after it started).
Here’s the text of the promotion page:
We want to ensure that you keep enjoying elite benefits, including Free Night Awards, Award Flights, late checkouts, welcome gifts, and more. So we’re bringing you a special offer to help you renew your SPG® elite status twice as fast.
It’s simple: Register by June 1, 2016, and you’ll earn double elite-qualifying credit on all your stays between April 1, 2016, and June 30, 2016 — with no earning limits. For example, if you have five eligible stays and 10 eligible nights during the promotion, SPG will credit you 10 stays and 20 nights toward elite status.
Get on the fast track toward retaining your elite status by booking stays at any of our more than 1,300 hotels and resorts across 11 distinctive brands worldwide — including St. Regis®, W® and Westin®.
That’s insanely generous. Starwood Platinum status ordinarily requires 25 stays or 50 nights. The Starwood Preferred Guest® Credit Card from American Express and Starwood Preferred Guest® Business Credit Card from American Express each get you two elite qualifying stays and five elite qualifying nights towards status annually. If you have both cards (as I do), that means you only need 21 stays or 40 nights to reach Platinum status.
With this double elite qualifying night and stay promotion, I’d only need to make 11 stays or 20 nights to requalify for Platinum status. Now, I’ll easily requalify for Platinum status even without this promotion, though this will make it even easier for me to requalify for Starwood Ambassador service, which requires 100 nights per year.
If you want to see if you’re eligible for a Member Exclusive promotion, see this link. It’s worth noting that they seem to roll these promotions out in stages, so even if you’re not targeted now, you may be targeted for a promotion soon. For example, they had some a couple of weeks ago which I wasn’t eligible for.
It’s great to see Starwood still being proactive, despite the upcoming takeover by Marriott. They’re still developing new partnerships, coming up with good global promotions, and even offering some good targeted promotions.
This one almost seems too generous. While I would have personally requalified for Platinum status either way, I’m sure others will benefit from this a lot. Perhaps this is a small bone they’re trying to throw people in anticipation of the takeover by Marriott, in hopes of members not switching to other programs due to the uncertainty in the future.
Have you been targeted for an SPG Member Exclusive promotion, and if so, what are the terms of your offer?