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As I first wrote about a couple of weeks ago, Alaska is offering up to a 35% bonus on the purchase of Mileage Plan miles through August 9, 2015. This is a great promotion, and you only have a couple more days to take advantage of the offer, which is why I’m writing about it again.
The bonuses are tiered, meaning the more miles you buy, the bigger the bonus you get, as follows:
- Buy 10,000 – 19,000 miles: get a 20% Bonus
- Buy 20,000 – 39,000 miles: get a 30% Bonus
- Buy 40,000 miles: get a 35% Bonus
The best part is that many with Alaska’s co-branded credit cards have reported getting even higher targeted bonuses through the offer page, in some cases as high as 50%. Alaska typically offers bonuses on the purchase of miles an average of four times per year, and the published bonuses typically vary between 35% and 40%.
You can purchase up to 40,000 miles in one transaction, so if you purchase the maximum allowed 40,000 miles you’d get a 35% bonus, for a grand total of 54,000 Mileage Plan miles. At a cost of $1,182.50 including tax, that comes out to ~2.19 cents per mile. If you were targeted for a better promotion, the cent per mile value would be even better.
As I’ve explained before, what’s cool about Alaska is that they don’t limit the number of miles you can purchase per account per calendar year or per promotion, so you can more or less purchase as many miles as you’d like. There are only a few restrictions:
- You can purchase a maximum of 40,000 miles per transaction, though can make as many transactions as you’d like
- You can use the same credit card for at most four points.com transactions per 30 day period (they process Alaska mileage purchases)
- Alaska now limits the purchase of Mileage Plan miles to members using credit cards with billing addresses in North America, though some outside North America have reported luck buying miles, especially when using Paypal
Anyway, there are all kinds of great uses of Alaska Mileage Plan miles, given their unique set of partners and that they allow stopovers on one-way awards. For great redemptions using Mileage Plan miles, see my last post about this promotion, as well as my posts about redeeming Alaska miles for Emirates first class, and redeeming Alaska miles for Cathay Pacific business class.
Should everyone buy Alaska miles with a 35% bonus? No. That being said, there are many circumstances under which it could make sense to buy Alaska miles, given that:
- There’s no limit to how many miles you can buy, so this is a great way to generate a ton of miles from “scratch”
- Stopovers on one-way awards are a huge benefit, especially given Alaska’s generous routing rules
- Alaska has some really unique partners, like Emirates, which are otherwise difficult to redeem on
Have you/do you plan on buying Alaska miles through this promotion?