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Through July 31, 2015, Hyatt Gold Passport is offering a 40% bonus on the purchase of points. This offer is available exclusively to Hyatt Gold Passport elite members (Platinum & Diamond members). Hyatt seems to switch between offering these promotions on a publicly available basis and a targeted basis, and this one falls in the latter category.
If you max out the promotion and purchase 55,000 points you’d receive a total of 77,000 Gold Passport points. That would cost you $1,320, which is a rate of ~1.71 cents per Gold Passport point.
Keep in mind that this promotion can get significantly more rewarding, given that Hyatt is offering a 20% refund of points on award redemptions for those with their co-branded credit card. This is valid for redemptions through July 31, 2015, though you must have already registered to take part in the promotion. Factoring in a 20% refund in points, that would be like paying ~1.36 cents per Hyatt Gold Passport point. That’s actually a really good price.
Admittedly that only leaves a two week window to redeem your points, but if it’s something you can take advantage of…
How does this stack up to Hyatt’s past promotions on the purchase of points?
- In May 2015, Hyatt offered up to a 40% bonus on the purchase of points
- In January 2015, Hyatt offered up to a 40% bonus on the purchase of points, though it was targeted at those purchased points in 2014
- In November 2014, Hyatt offered up to a 3o% bonus on the purchase of points
- In September 2014, Hyatt offered up to a 30% bonus on the purchase of points
- In August 2014, Hyatt offered up to a 40% bonus on the purchase of points, though it was targeted at elite members
- In May 2014, Hyatt offered up to a 20% bonus on the purchase of points
- In November 2013, Hyatt offered up to a 30% bonus on the purchase of points
As you can see, a 40% bonus on purchased points is as good as it gets. The only thing not as good about this promotion is that it’s only targeted at those who are elite members.
I value Hyatt Gold Passport points at ~1.5 cents each, though they can definitely be redeemed for a lot more than that. I just think that’s a “fair” number. In this case there are some circumstances under which it can be really lucrative to purchase points.
At the rate of ~1.71 cents per point, you can purchase enough points for a free night at a Category 7 property for~$500, while paid rates at those hotels are often $1,000+ per night. For example, rates at the Park Hyatt Maldives are often $1,200+ per night:
You can potentially get even more value out of your points by using Hyatt Points + Cash redemptions.
As a Gold Passport Diamond member, Points + Cash redemptions are especially awesome because:
- Confirmed Diamond suite upgrades can be applied on Points + Cash reservations
- Points + Cash reservations are eligible for elite stay & night accrual, as well as points accrual
- Points + Cash reservations count as qualifying nights for the purposes of promotions
On the other end of the spectrum, it can also make sense to purchase points for some lower category hotels. For example, I’ve stayed at the Grand Hyatt Santiago, which is a Category 2 property retailing for just 8,000 points per night.
That means you could purchase enough points for a free night for ~$150. Meanwhile sometimes paid rates at this hotel are more than double that.
As a reminder, Hyatt points purchases are processed by points.com, so wouldn’t count as hotel spend for the purposes of credit card spend.
As is always the case in this hobby, you should crunch the numbers and see if this promotion works for you. As I said above, a 40% bonus on purchased points really is as good as it gets.
While it’s perhaps not an offer I’d personally take advantage of just for the purposes of hoarding points (given that I have a large Gold Passport balance already), with a specific use in mind it can be a great deal.
Do you plan on purchasing Hyatt points with a 40% bonus?
(Tip of the hat to View from the Wing)