In early September I wrote about IHG Rewards Club’s Into The Nights promotion, which is their fall promotion. It’s valid for stays between September 4 and December 31, 2014.
The promotion is unique in that there are different “tasks” you have to complete in order to “unlock” the bonus points or free night certificates. People were targeted with different offers based on their stay patterns. The promotion was structured in such a way that they were trying to generate incremental business, so a lot of people without many recent stays were targeted with great promotions, while many loyal members received laughably bad offers.
I haven’t had a revenue stay with IHG all year, and my promotion looked as follows:
As I explained at the time, I was actually fairly tempted by the promotion:
This is actually a fairly lucrative promotion. I could potentially earn all the bonus points in six nights. Or I could complete four of the five tasks by making three international stays at InterContinental hotels, two of which are over the weekend. That would earn me ~65,000 bonus points, so that would be over 20,000 bonus points per night. Not too shabby at all!
Unfortunately it looks like IHG is either being really sleazy or having a serious IT issue when it comes to the promotion. Because in the past couple of days, well over six weeks into the promotion, they’ve changed the terms.
Here’s what my offer page looks like now:
As you can see, originally I only had to make one booking through the IHG App in order to “unlock” that bonus, while now I have to book five stays via the IHG App to “unlock” that bonus.
Per this FlyerTalk thread, it looks like there are lots of people in a similar situation, that have also had their offer changed overnight. I’ve reached out to a contact at IHG to seek clarity on the issue. I really hope this is an IT issue, because it would be highly unethical to change the terms of a promotion halfway through, especially as many people already completed the promotion and were just waiting for the bonus points to post.
Did your IHG Into The Nights promotion requirements change? If so, by how much?
(Tip of the hat to Jason)