Earlier in July, Avianca’s LifeMiles program announced a 100% bonus on shared miles through July 17, 2014. It’s worth noting that the promotion was extended by four days, through July 21, 2014. That means today is the last day to share LifeMiles and receive a 100% bonus.
LifeMiles regularly offers a 100% bonus on shared or purchased miles, though there are a couple of reasons this is more noteworthy than in the past:
- LifeMiles will be devaluing their award chart as of October 15, 2014, so this is probably among the last 100% bonuses on shared or transferred miles before that kicks in
- LifeMiles is increasing the cost of purchased miles as of September 30, 2014, so I wouldn’t be surprised if the cost of shared miles goes up as well
Between those two changes, the value of the LifeMiles program will decrease considerably over the coming months. And I suppose it already has decreased somewhat, as LifeMiles doesn’t have access to Lufthansa first class award space.
As a refresher, the terms of the promotion state that the cost to share miles is $17.70 per thousand miles (1.77 cents each), and that you can transfer up to 75,000 miles per year.
In practice, however, they seem to still be charging 1.5 cents per share mile, at least for accounts registered in the US. Beyond that, the limit seems to be 50,000 miles per account.
Should you share LifeMiles?
Keep in mind that if you don’t actually have LifeMiles there’s any real way to take advantage of this efficiently, since you need an existing balance in order to be able to transfer points.
If you do have LifeMiles and can redeem them soon, I definitely think it’s worth considering taking advantage of this to lock in a top first class award product, like ANA, Asiana, etc. These products are now disproportionately expensive to book through MileagePlus and Aeroplan imposes fuel surcharges on them, so LifeMiles is by far the most economical program through which to book.
Redeem LifeMiles for ANA first class