Today, however, they announced three additional routes from Seattle, all to destinations they don’t presently serve.
The three new destinations are New Orleans, Tampa, and Detroit.
The schedules for the new services are as follows:
Starting June 12, 2014:
Alaska 788 Seattle to New Orleans departing 10:15AM arriving 5:00PM
Alaska 789 New Orleans to Seattle departing 5:55PM arriving 8:50PM
Starting June 20, 2014:
Alaska 775 Seattle to Tampa departing 8:50AM arriving 5:30PM
Alaska 775 Tampa to Seattle departing 6:30PM arriving 9:25PM
Starting September 4, 2014:
Alaska 792 Seattle to Detroit departing 10:20AM arriving 5:05PM
Alaska 793 Detroit to Seattle departing 6:00PM arriving 8:55PM
The Detroit service will be operated by a Boeing 737-800, while the New Orleans and Tampa service will be operated by a Boeing 737-900.
Furthermore, to celebrate the new services, Alaska will be offering double miles on all three routes:
- Earn double redeemable miles to New Orleans through August 15, 2014
- Earn double redeemable miles to Tampa through August 15, 2014
- Earn double redeemable and elite qualifying miles to Detroit through October 31, 2014
It’s hardly surprising that they’re offering an extra incentive on the Detroit route, since that’s a route currently only served by their frienemy, Delta.
Chances are that no one is more excited about the new route between Tampa and Seattle than my mother, though by the time the service begins it won’t really be useful to me anymore. I would’ve flown the route a ton while living in Seattle, though by June I’ll have moved on to
greener different pastures.
Perhaps it will still be useful to Hack My Trip, though, so he can visit my parents. I think they prefer him to me anyway.
The economics of these routes fascinates me
The economics of once daily service amazes me. Obviously the more flights you operate to an airport, the lower costs you can maintain on a per flight basis (economies of scale 101). So I don’t really get how all of these once daily services are profitable for Alaska, though clearly they are, or else they wouldn’t be operating them.
Another thing I don’t get is their scheduling. Let me preface this once again by saying that I’m sure they’re right and I’m just dumb, but I never get why almost all of their once daily transcon service operates a daytime schedule.
I would assume that for most of the airports that Alaska has once daily service to, they’re picking up a lot more “originating” traffic at the outstations than in Seattle. For example, someone is much more likely to fly on Alaska from Tampa to Spokane (via Seattle), than they are to fly from Miami to Seattle (via Tampa on American and Alaska). As a result it would seem to make a lot more sense to me to operate the eastbound flights as redeyes and westbound flights in the morning, allowing plenty of connections in Seattle in both directions.
Like I said Alaska has their $&*% together so clearly they’re right and I’m wrong, but that doesn’t stop them from fascinating me.
Between Alaska and Delta, the amount of air service expansion that Seattle is seeing right now is unreal. Ultimately as consumers we’re the winners, since it means more promotions and lower fares. Admittedly the cost of airfare on the whole is on the rise, though we should still be better off in Seattle than in other places.
And of course the city wins, with all the extra traffic passing through…