I’ve always found Starwood’s status renwal gifts to be a nice touch. Last year for requalifying for Platinum status I was given the option between a $25 Starwood award certificate and a six month Hulu Plus subscription. I went with the former.
This year they’ve stepped their game up even further, and are giving both Gold and Platinum members very attractive renewal gifts. It’s worth emphasizing that this is for 2013 status requalification. In other words, for the status that’s valid for 2014.
A friend just forwarded me her Platinum renewal email, with the following choices:
As you can see, the option is between 35% off a redemption or double Starpoints for a month of your choosing. The 35% discount on a redemption is valid for category one through six properties, for a stay of up to five nights.
Meanwhile the double Starpoints for a month gives you a range of three months which you can select from. Right now they’re June, July, and August, and I suspect they’ll be shifted back as we get later into the year.
Gold members also receive a renewal gift, and can choose between 25% off an award redemption (vs. 35% as a Platinum member) and double Starpoints for a month (though they can’t choose their month (vs. a choice of three months for Platinum members). It’s also worth noting that Gold members requalifying through credit card spend or an American Express Platinum card comp are ineligible.
Anyway, this is an awesome promotion, and the 25-35% off a redemption is especially lucrative. Keep in mind when you’re redeeming for free nights the fifth night is free, so you can basically stack the fifth night free and the 35% discount. Category six properties, for example, often go for 20,000 points per night. So five nights would cost 80,000 points, and then you’d get a discount of 28,000 points, bringing the cost down to 52,000 points for five nights, or just over 10,000 points per night. That’s an amazing value, in my opinion.
You should receive an email once you requalify, though otherwise you can check your eligibility for the promotion here.