Priority Club changing earnings structure for InterContinental stays

Priority Club seems to have recently changed the terms and conditions for the Priority Club program, specifically regarding earning points at InterContinental hotels. While Priority Club members earn 10 base points per dollar spent at most Priority Club properties (Holiday Inn, Crowne Plaza, etc.), members have always earned a flat 2,000 points per InterContinental stay. As a Platinum member you’d earn an extra 1,000 points, and as a Royal Ambassador you’d earn another 1,000 points on top of that, for a grand total of 4,000 points.

In other words, you’ll earn the same number of points for a one night stay at the InterContinental Tampa, which costs you $89, as you would for a two week stay in a presidential suite which costs you $100,000+. I never really minded the policy given that most of my Priority Club stays are shorter and not at their more expensive properties, though I understand why this policy ticked off a lot of people.

Anyway, it seems they’ll be updating the terms and conditions of the Priority Club program as of February 15, as follows:

-Effective 2012 February 15, InterContinental Hotels & Resorts in the United States, Canada, Mexico, Latin America, and the Caribbean plus all Crowne Plaza Hotels & Resorts, Hotel Indigo, Holiday Inn, and Holiday Inn Express hotel brands worldwide, you will receive ten (10) points for each USD dollar or local currency equivalent paid toward Eligible Charges on your individual hotel room bill, when you pay Qualifying Room Rates, or the applicable airline miles

So it looks like points earning at InterContinental hotels in the US, Canada, Mexico, Latin America, and the Caribbean will be based on spend, while it will remain the fixed points amount for other regions. I think the policy change makes a lot of sense, since members will come out ahead here for all stays that cost more than $200. At the same time I’m kind of curious why the change only applies to certain regions.

Comments

  1. As much as I like some of their promotions, just can’t commit to Priority Club and IC Ambassador due to the award night restriction of elite benefits.

  2. About time this was changed. This will definitely eliminate a lot of one night stays and travelers switching hotels numerous times to maximize points.

  3. I see why you think such a change is so good! This appears to be very Americas-centric, especially for Intercontinental stays.

    For those of us based in Asia-Pacific who spend a lot of nights (= money)with IC in particular, we are being significantly disadvantaged, to the point where changing to a more rewarding hotel chain has to be considered.

  4. Definitely a move to the right direction! Hope they keep it going and finally begin to provide bennies to award stays! I also fear that this move did not mean a demise of Pointbreaks…u know, “enhancement”:-)

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