Yesterday British Airways announced a 50% off award redemption promotion good for bookings made through August 12, 2011, for travel through August 3, 2012. The details are as follows:
Get 50% off with your BA Miles. Wherever you want your reward flight to take you, you’ll need 50% fewer BA Miles if you book within the next ten days.
So you can go either sooner or further than you expected. And use 50% fewer BA Miles whether you fly in World Traveller, World Traveller Plus, Euro Traveller and Club Europe.
If you’ve got a promising collection of BA Miles, this is too good to miss. Just pick a destination on your must-go list and book before the ten days are up.
That sounds exciting in theory given that many of you probably have British Airways miles either through Chase’s past 100,000 mile sign-up bonuses or American Express Membership Rewards’ 50% transfer bonuses, though unfortunately the promotion excludes just about all good redemption options.
As written above, the promotion is only valid for travel on British Airways flights in coach, premium economy, or intra-Europe business class. Intercontinental business class and first class are not eligible.
Given that British Airways’ best award redemptions are either partner redemptions (like 80,000 miles for business class to South America, 100,000 miles for business class to Asia, etc.) or in first or business class on British Airways, I’ll give this one a “pass.”
If you do like redeeming miles for coach, just keep in mind that British Airways imposes fuel surcharges on award tickets, so while a roundtrip coach award ticket from the US to Europe will only cost you 25,000 miles, it can cost you $500+ in taxes/surcharges.
(Tip of the hat to Gary)