I posted pictures back in January of the British Midland Gold welcome kit. It kind of makes sense. British Midland’s top tier status is “Gold” so the card is…. you guessed it, gold!
Check out this FlyerTalk thread for a picture of bmi’s new “Gold” cards. Yeah, they’re black, which isn’t an issue in and of itself. The card actually looks kind of sexy (hey, it’s the closest I’ll get to a Global Services or Concierge Key looking elite card). But there’s one major issue — it doesn’t have the name of the airline anywhere on the card! It does have the Star Alliance Gold logo and mentions “Diamond Club,” but doesn’t have “bmi” on it anywhere.
Why is this an issue? Because when you try to use your British Midland Gold status to access a partner lounge, the agent has to enter into the computer what airline the card is from. Something tells me Red Carpet Club agents will be thrown off a bit by this, at least at airports like Washington Dulles (where they’re looking for problems instead of solutions). Since they’ve probably never seen the new card before either, they might just think it’s a bad fake.
(Tip of the hat to Murphy)