Virgin America’s Elevate program is offering an 80% bonus on the purchase of points tomorrow, Tuesday, October 21, 2014. The promotion will last for only eight hours, from 9AM to 5PM EST.
They’re claiming it’s their “Biggest Elevate Points Bonus Ever,” which I guess is technically true, since they’ve never offered a bigger bonus. Though last March they did offer the same 80% bonus.
Virgin America Elevate points ordinarily cost 5.2 cents each to purchase, so through this promotion Virgin America Elevate points can be purchased for ~2.89 cents each. You can purchase up to 20,000 points per account per calendar year, before factoring in the 80% bonus (meaning you can purchase a maximum of ~36,000 points through this promotion).